Beginning this November, the Virginia Street Gallery, an artist and artisan collective, will open its doors on Virginia Street in Richmond’s tony Shockoe Slip. In addition, the gallery’s annex location, overlooking the Canal Walk’s scenic turning basin, will provide vending opportunities for food and craft vendors as well as many talented musicians.
The opening of this new gallery collective will coincide with a major marketing initiative by business owners and by Venture Richmond to rebrand Shockoe Slip. The Shockoe Design District already has been promoted in the op-ed pages of The Richmond Times-Dispatch. On Nov. 5 the district will welcome the public with a grand opening launch party with live music, free food and other promotional events. The Market Umbrella and the Virginia Street Gallery Gallery — and you — will be an integral part of this event, as well as in defining the success of the Shockoe Design District.